Brand Manager Single Serve NCC

Sales & Marketing Maidenhead Full-time United Kingdom

Job Description

The Brand Manager will be responsible for managing the Nespresso Compatible Capsules (NCC) product portfolio, led by our L’OR brand. As the number one player in Single Serve category, JDE UK plays a leading role in transforming the way we drink coffee. The NCC category has been on a significant growth journey and we are now at a pivotal point in the category & brand’s development.

We are looking for a passionate, entrepreneurial & confident Brand Manager to join our team and make an impact at shaping the future!

Are you made to stand-out? If yes, then look no further!

In this role you will be responsible for portfolio development & management, NPD project planning from insight to execution and a key member of the team connecting x-functionally both locally and globally.

Responsibilities

  • Works with the Global Category team, representing the UK interests and helping influence the global agenda to fit UK needs.
  • Responsible for portfolio management. Links in with brand teams to ensure category and brand strategy alignment.
  • Generates NPD ideas with category, consumer and shopper insights at the heart. Ensures project progress into product development and implementation phase.
  • Leads cross-functional teams to deliver NPD projects, execution of brand/ shopper initiatives and demonstrates project management capabilities and executes with excellence.
  • Responsible for development and implementation of through the line activations.
  • Ownership of ongoing brand & portfolio performance monitoring & reporting.
  • Demonstrates category leadership, is a go to person when it comes to interaction with local and global stakeholders. Responsible for key stakeholder alignment on strategy, project alignment and approval meetings

Qualifications

  • A passionate brand advocate with a natural affinity for brands and how they connect with consumers
  • Brand Management experience with evidence of leading major product launches
  • Experience of delivering presentations both internally & externally
  • Proven track record in building great brand performance and understanding commercial drivers
  • Able to demonstrate how you can inspire & engage teams behind ideas to make things happen.
  • Experience and ability to influence senior stakeholders
  • Articulate communicator, verbally and in presentations
  • Proactive and challenging, showing boundless curiosity.
  • Analytical, inquisitive and innovative

Additional Information

For more than 265 years, JACOBS DOUWE EGBERTS (JDE) is inspired by its belief that it’s amazing what can happen over a cup of coffee or tea. We are fuelled by our purpose of unleashing the possibilities of coffee and tea to create a better future. Today, our coffee & tea portfolio is available in more than 100 developed and emerging markets, through a portfolio of over 50 brands that collectively cover the entire category landscape led by leading household names such as L’OR, Jacobs, Senseo, Tassimo, Douwe Egberts, Old Town, Super, Pickwick and Moccona. 

JDE is part of JDE Peet’s, the world’s largest pure-play coffee and tea company, headquartered in The Netherlands.

What’s it like to work at JDE?

We are proud of our passionate, driven associates that challenge the status quo and pursue mastery in everything they do. Our goal is simple and ambitious – JDE: A coffee & tea for every cup.

At JDE, we're Made to Stand Out. Every day we are progressive in outlook, ambitious in nature, resourceful in action and decisive in approach, bringing coffee and tea moments to everyone around the world.